Google Local Listings – Shipping Policy Requirements
To appear in Google Local / Free Product Listings, Google requires clear shipping information for your products.
Requirements
You must provide:
- Shipping cost (free, flat rate, carrier-calculated, or pickup)
- Delivery timeframe (ex: 3–5 business days)
- Shipping regions (where you do and do not ship)
- Consistency between your website and Google settings
Products may not appear on Google if shipping info is missing or unclear.
How Shipping Info Is Submitted
Shipping details can be provided through:
- Google Merchant Center (most common)
- Google Search Console
- Your website’s shipping policy
Your website must clearly display your shipping terms, even if you configure them in Google tools.
Example: Google-Approved Shipping Policy
Shipping & Fulfillment Policy
We offer in-store pickup and local delivery for eligible orders.
Delivery availability and fees are determined based on your location and order details and will be confirmed prior to fulfillment.
Standard delivery timeframe is 3–5 business days after order processing, where available.
Orders are typically processed within 1–2 business days.
In-store pickup is available at select locations.
Quick Checklist
✔ Shipping cost defined
✔ Delivery timeframe stated
✔ Shipping regions listed
✔ Website matches Google settings